REDUCED is a Copenhagen-based startup producing sustainable natural flavour solutions by upcycling side streams from the food and agricultural industry. A minimum of 80% of the used ingredients would normally not be used for human consumption - this includes apple cores, spent laying hence, shore crabs, bones, bran, broken rice & lentils and second-grade vegetable. The upcycled produce are sourced from different food producers and agriculture companies.
Below are some of the photos we during the last shoot...
Process images from the session...
Photos from working with Reduced / Martin Kaufmann
Photos from working with Reduced / Martin Kaufmann
Photos from working with Reduced / Martin Kaufmann
Photos from working with Reduced / Martin Kaufmann
Photos from working with Reduced / Martin Kaufmann
Photos from working with Reduced / Martin Kaufmann
Photos from working with Reduced / Martin Kaufmann
Photos from working with Reduced / Martin Kaufmann
Photos from working with Reduced / Martin Kaufmann
Photos from working with Reduced / Martin Kaufmann
